Let’s Start A Band!
This really makes you want to quit smoking and put that money towards a drum kit. Right? It’s 1970 and the Aldens Fall/Winter catalogue just arrived. There isn’t a single mall in the WHOLE STATE of New Hampshire. It’s a big event, and you are dreaming about all the things you can be. Take a look at how Aldens plays the field. They cater to every whim. That’s how it used to be, before the internet let us specialize. Sears and Aldens and other catalogue companies didn’t have one look. They sold the Denim Look on the same page as the Cool Look.
The Denim Look
The Cool Look
There was no stopping them. Just like radio stations in the 70′s, shit was eclectic. No target market, you pack every option between the covers.
i’ll take that denim look. those badasses look like they’re just out of piney point and about to ramrod that fruitcup in the swinger hat.
Comment by sean-0 — April 6, 2007 @ 8:10 am
Don’t be so quick to judge. Read what the copy says about that hat:
“Fold it! Smash it! Crush it! Each violent act brings out a new fashion dimension. Loveable floppy brim too.”
Be wary of hippies in camo.
Comment by jon — April 6, 2007 @ 5:35 pm
I’m pretty sure that “the COOL LOOK this year” is from that year that never actually happened.
Comment by Lyle_s — April 7, 2007 @ 5:46 pm